Lift hotel direct bookings from site chat
Quinta's own interview with Gran Hotel Peniscola says direct bookings rose 20 percent after a site assistant that answers availability and rates against the booking engine.
Done with
What they did
Gran Hotel Peniscola is a large beach hotel in Valencia. Daniel Rambla Davreux, commercial manager, put Quinta's virtual assistant on the site to answer availability and rates and to hand the guest into the live booking engine. Staff keep the odd requests. The interview is Quinta's own customer write-up.
How it went
Quinta's own year-to-date block reports 3,189 conversations, 1,171 booking requests, 8,655 nights, and a 20 percent rise in direct bookings. Davreux says the rise cut dependence on outside platforms.
Worth knowing
Vendor interview. Keep rate overrides with a person. Do not confirm a room the engine says is gone.
For a Pattaya hotel
A Central Pattaya hotel that still pastes rates into chat can copy site answers from the live engine, then a person on group and long-stay quotes.
Set it up
- Connect the public site chat to the live booking engine, not a copied rate sheet.
- Answer availability and rates from that engine only.
- Hand the guest a pre-filled booking link.
- Hold group and long-stay quotes for a person.
- Compare a week of chat quotes with the desk book.
Source: Daniel Rambla Davreux / Quinta, Quinta ยท 28 Oct 2024