Raise bar direct bookings from the website agent
RAY's own case for Temple Craft Wynwood says direct bookings rose from 30 a month to 140 a month across two rooms after a website agent that answers and books.
Done with
What they did
Temple Craft Wynwood is a craft-beer bar with two rooms, Monroe and Barrio Chino. RAY put a website agent on hours, nearest room, open times and booking: it creates and changes a reservation, sends a reminder, and writes the row to the CRM. Juan Ignacio Chereminiano, the CEO, is quoted on the page.
How it went
RAY's own case reports Monroe from 18 to 84 bookings a month and Barrio Chino from 12 to 56, a combined 30 to 140, which they call 365 percent. Google Maps directions are quoted up 259 percent. The page also cites 4,027 people in confirmed bookings.
Worth knowing
Vendor case. Keep the last confirm with a person so a 20-top does not land on a booth for four.
For a Pattaya bar
A Walking Street room that already takes table asks on its site can copy collect-time, collect-party-size, then a person taps yes. Do not auto-confirm a private event the floor cannot staff.
Set it up
- Put hours, last seating and party caps in one fact sheet.
- Connect the public site chat to that sheet and the book.
- Collect time, party size, specials and a contact.
- Hold the confirm for a person on night one.
- Answer hours and event questions from the sheet only.
Source: Juan Ignacio Chereminiano / RAY, RAY ยท Undated